For IT Manufacturers

• Competitive Pricing
• Leasing Intelligence

For IT Buyers

• Price Benchmarking

For IT Lease/Finance

• Leasing Intelligence

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IT Equipment Portfolio Managers, Product Marketing Managers, Sales Professionals, Procurement Executives, and IT Financing and Leasing Specialists.	IT Manufacturers, Software and Service Companies; Captive Finance Companies, Independent Financing and Leasing Companies, Banks, Distributors and Channel Partners.	Product Managers (vendor), Distribution Reseller, Market Intelligence Managers, Sales Professionals, Pricing Analysts

Pricing and Leasing Intelligence

IDC's Pricing and Leasing analyst team provides IT Manufacturers, IT Buyers, and Leasing and Financing companies with unparalleled access to product pricing and financing intelligence. The team pioneered a number of valuable pricing tools including the SmartIndex used by hundreds of corporate and government end users as a price benchmarking standard for IT contracts and the Pricing Evaluator used by IT manufacturers to ensure the price positioning of their products in an ultra competitive market.

Covering hardware products from mainframes down to iPods as well as software and service offerings, the IDC Pricing and Finance team is committed to providing real-time and historical data on list, street, cost, promotion, fair market and secondary market pricing as well as insight on pricing and financing strategies through its worldwide family of advisory services, databases and tools.