Market Analyst, End-User Research & Statistics Group, IDC Asia/Pacific
Asia/Pacific End-User Research & Statistics Group
Ada Song is a Market Analyst at IDC's Asia/Pacific End-User Research & Statistics (ERS) Group, based in Beijing, China. She is responsible for design of questionnaire and survey methodology, managing fieldwork and analyzing data for Greater China demand-side research projects.
Prior to joining IDC, she was with Sino, a Chinese market research company, for four years. The companys research focus is on telecommunication and mobile phones. Ada was involved in data analysis, report writing and presentation of findings.
Ada holds a Bachelor's degree in Statistics, from Huazhong Normal University, Wuhan, China.