Mayur Sahni is a Research Manager at IDC's Asia/Pacific Services research group specializing in leveraging IDC's core research through contextualizing the content and increasing its relevance for IDC's clients and their businesses.

Based in Singapore, Mayur leads a team of analysts and is responsible for Business and IT Services research across business and IT consulting, network and system integration, Infrastructure services as well as business process outsourcing and global delivery. In addition, Mayur covers the Managed Print Services & Document Solutions as well as Intelligent Urbanization market for the region.

As part of his role, Mayur assists vendors in assessing market trends, end-users needs and competitive dynamics with a view to identifying relevant opportunities from a vertical, partnering and market segment perspective. Leading several multi-domain consulting engagements, Mayur has advised vendors on the their market expansion, product enhancement, and market messaging and acquisition strategy.

In addition, he engages with CIOs and Senior IT Executives with a view to discuss on how they leverage IT services to drive business objectives. He regularly speaks on these topics at IDC and client events and seminars in the region and is quoted in local as well regional print and broadcast media.

Prior to joining IDC, Mayur worked at Current Analysis as a Senior Analyst looking into the Enterprise Mobility market for Europe where his key focus areas were Fixed-Mobile Convergence and Global Mobility Solutions. Prior to Current Analysis, he was with Evalueserve as the Team Lead for ICT research. In addition, he has experience in the managed services industry where he worked with HCL in multiple functions across sales, business development and product management for System Integration and Managed IT Services.

Mayur holds a MBA, with specialization in Marketing from the Institute of Management Technology, Ghaziabad, India, and a Bachelor of Engineering, specializing in Electronics and Communication from the Manipal Institute of Technology, Manipal, India. He also holds certification in e-commerce from the National Institute of InformationTechnology, India.