Analyst Profile
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Melissa Webster
Program Vice President, Content and Digital Media Technologies

Team: Client Computing
Digital Marketplace and New Media
Directions 2012 (U.S) Participating Analysts
IDC Predictions Team
Worldwide Software Research

Melissa Webster leads IDC's Content and Digital Media Technologies research program. This program tracks, analyzes, and forecasts markets and trends in document and content management, records management, Web content management, digital asset management, and document and rich media (audio, video) authoring and publishing software.  

Ms. Webster has more than 20 years of experience in the software industry with enterprise software vendors and internet companies ranging from the Fortune 500 to venture-backed startups, and has has held senior management positions in marketing, business development, and product development at Oracle, Information Builders, Object Design, and RetailExchange, among others.

A frequent speaker at industry conferences and other events, Ms Webster’s research is often cited in the business and trade press, including The Wall Street Journal, The New York Times, Business Week, USAToday, ComputerWorld, and a host of other publications.

Ms Webster holds a BA from Wellesley College.


IDC Links more

Adobe Acquires Creative Showcase Platform Behance
Oren Raviv, Melissa Webster
Jan 2013 - Doc # lcIL23899013      IDC Link
Adobe Systems announced on December 20, 2012 that it has acquired creative showcase platform Behance. Although the official price was not disclosed, different sources place the deal value in the $100-$150 million range. The acquisition of B ...
EMC Upgrades Overall IIG Portfolio, Debuts New Industry Solutions and Talks Cloud at Momentum 2012
Melissa Webster
Nov 2012 - Doc # lcUS23795112      IDC Link
At its annual Momentum user conference, held this year November 6–8 in Vienna, EMC rolled out new releases for all of its IIG portfolio products, announced new industry solutions in key verticals, and highlighted its progress with cloud off ...

Analyst Research more

Enterprise Content Collaboration: How SaaS Is Changing the Game
Robert P. Mahowald, Vanessa Thompson, Melissa Webster
May 2013 - Doc # WC20130516      Event Proceeding
This IDC Web conference provides an overview of current enterprise cloud content collaboration (eC3) market dynamics. Businesses are under increasing pressure to find new ways of operating to meet changing user expectations and take adva ...
Pingar's Automated Taxonomy Generator — A New Use for Text Analytics
David Schubmehl, Melissa Webster
Mar 2013 - Doc # 240266      Insight
This IDC Insight explores the need and uses for taxonomies within the information access space. We examine an automatic taxonomy generation technology developed by Pingar that uses text analytics to identify and extract key terms and phr ...
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Appearances

Enterprise Content Collaboration: How SaaS Is Changing the Game
Framingham, MA United States
May 16, 2013

IDC Predictions 2013: Application Development & Deployment
Framingham, MA United States
January 23, 2013