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The Asia/Pacific PC monitor market has undergone a major shift to LCDs, and both traditional monitor and PC vendors are trying to differentiate their LCD offerings. Even as the LCD replacement market grows, PC monitor volumes are also being stimulated by bundles with new usage models, such as monitors attached with thin clients, diskless PCs, multiple displays, and bundles with notebooks. Established for more than 10 years, and led by a dedicated analysts in each country, IDC's Asia/Pacific Quarterly PC Monitor Tracker provides timely and critical market intelligence that is essential for strategic and tactical planning of the PC monitor market in the region. It is the only study of the monitor market spanning 14 countries in the Asia/Pacific region. This product captures, analyzes, and factors channel shifts, end user uptake, vendor tactics, price undercutting, large local projects/tenders, and attractive bundles and promotions, all done at the ground level by IDC expert analysts, helping to justify data and forecasts.
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This product covers the following segments of the PC monitor market:
- CRT monitors
- LCD monitors
- Non-bundled market (standalone monitors)
- Bundled market (with desktops or notebooks)
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Throughout the year, this product will address the following:
- Vendor profiles
- Trends and prognosis
- Form factors (LCD and CRT)
- Size class
- Distribution channels
- Market type (bundled and non-bundled)
- Uptake of various technologies
- Trends in both consumer/commercial markets
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Our research addresses the following issues that are critical to your success:
- Which vendors will lead the markets in each country, and across the region? What are their competitive strengths or potential weaknesses?
- Will price stability in the LCD panel arena result in demand tapering off for LCD monitors, or will growing PC demand continue to drive expansion?
- Which channels have the strongest sell through?
- What are the corresponding consumer/commercial splits for each type of monitor?
- What strategies (promotions/projects/channel initiatives) will lead to vendor market share gains? What LCD sizes will gain the most traction moving forward in each country?
- Will the bundled PC monitor market continue to erode share away from the standalone space, and what are these vendors doing to combat this trend? Have they been successful?
- When will the corporate market start to adopt wide-screen displays in each country? What are the sizes they will adopt?
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IDC's Asia/Pacific Quarterly PC Monitor Tracker analyzes product and vendor strategies, market shares, competitive positioning, financial viability, and overall strategic direction of leading PC monitor vendors. Examples of vendors tracked include:
Acer, ADI, AOC, Apple, Asus, BenQ, Chimei, ComeMon, CTX, Daewoo, Dell, DMC, Eizo, Five Star, Great Wall, Hansol, Hanns-G/Spree, HCL, HP, Hyundai, Lemel, Lenovo, LG Electronics, Likom, MAG, Microtek, NEC, Orion, Philips, Proview, Sampo, Samsung, Tatung, Topcon, ViewSonic, etc.
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Throughout the year, this product will offer insight into the latest trends impacting the market. This includes:
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| Segmentation |
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- PC monitor units and revenue for each vendor by:
- Form factor and size
- Market (bundled and non-bundled)
- End user segmentation (optional)
- Distribution channel (optional)
- Splits by vendor/size: (a) connectivity interface, (b) backlight, (c) 16:10 vs 16:9, (d) touch-enabled vs standard, (e) networked vs standalone
- 5-year or 2-year quarterly PC monitor forecast units and revenue by:
- Form factor (includes wide-screen vs. 4:3 forecast) and size
- Market (bundled & non-bundled)
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| Timely Delivery and Support |
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- Preliminary data delivered 40 days after close of quarter (Excel tables)
- Final data delivered 55 days after close of quarter ( pivot tables with charts)
- 5-year and/or 2-year quarterly forecast delivered 60 days after close of quarter (pivot tables)
- Country qualitative delivered 70 days after close of quarter (Word or PowerPoint document) (optional)
- Inquiry time for direct access to IDC analysts
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| Database Delivery |
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Final historical database delivered 55/60 days after the close of the quarter (Excel pivot table). This detailed database is completely malleable, enabling users to analyze and segment the market in greater granularity.
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Avneesh Saxena
Group Vice President, Domain Research Group, IDC Asia/Pacific
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Bryan Ma
Associate Vice President, Devices and Peripherals, Domain Research and Practice Groups, IDC Asia/Pacific
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